As Peru’s economy continues to grow, the country is quickly becoming an increasingly important financial center in South America. All of this is on top of the great touristic sights to see and experience and the growing number of expatriates choosing to move to Peru for the affordable living and quality of life advantages.
As Peru aims to become the business and tourism hub in South America for Pacific Rim countries, it has begun searching for a venture partner to develop more domestic flight services. Currently, Chilean company LAN dominates the domestic air market in Peru, with Central American TACA coming in second. Smaller Peruvian companies (Star Peru, LC Busre and Peruvian Airlines) compete as well, but do not have the market share of LAN or TACA. But it seems as though Korean Air could be the next major player to arrive in Peru: Bringing the possibility of Asian business investment within the country and increased competition for domestic flights.
Korean has already started some cargo flights and announced that in December 2011, limited passenger service from Seoul to Lima (via Los Angeles and Miami) would begin. Additionally, the company has said they were interested in making Lima their South American Hub; further solidifying their belief that Peru is a stable and important economic partner in the region. Currently, Korean Air only operates flights from Seoul to São Paulo via Los Angeles.